Enabling Easy Rentals
Solving key challenges that people face when renting products online.
Simplify product search and the rental process. Renting from a trusted business.
Students, Newly employed professionals
People who move around a lot do not like to spend on permanent things. It costs a considerable amount of money to move assets such as furniture, vehicle, heavy electronics etc. These items that need not be bought permanently has created a good scope for Rental companies like Rentomojo and Furlenco. They lead the online market offering a variety of goods, their services and numerous variants. What does a B2C rental company need to do differently to be able to establish itself in the market? We shall explore.
Market Analysis, Interviews
LoFi Prototypes, HiFi Prototypes
End to End App Integration & Testing
We understood the market by conducting semi-structured interviews and competitive market analyses.
We were able to crisply identify the challenges faced by customers and define features to specifically address them.
We relied on our experienced designers as well as referenced top competitors to design the features identified through an iterative process.
We validated before we started, validated while designing and validated after the product was ready always with real, unbiased users
We had to validate 70% of our assumptions till we developed the website and we did so at a rapid pace, going live in 12 weeks.
We engaged Locusnine when we already had a part of our product built out, and like many startup stories needing to get a robust product out there within a tight deadline. They were able to successfully work with an existing setup and leverage it well. They planned and conducted field user research, quickly translated it into our production e-commerce site, conducted user tests, all the while maintaining and evangelising consciousness around key product metrics. We’re delighted with the results and so are our customers. We continue to work with Locusnine for future engagements and are happy to recommend them. All the best team Locusnine!
Jagminder Sehrawat, Co-founder - A2zOnRent