Locusnine - Product Innovation Studio

Product Innovation Studio

Change the game, not just the rules. Locusnine is an innovation studio that creates positive impact and transformation for businesses and ideas. In a designerly way.

Who we are

We are a product innovation studio adept at design and technology, not shy of exploring social, economic, cultural and environmental constructs and collaborations.

We are looking to align our skillset with work opportunities that are meaningful as they are challenging. Having experienced multiple industry domains as a company and as individuals, we went through a visioning exercise in June 2019 and found our calling in choosing to focus on problem statements which are impactful to humankind, beyond simply being profitable to business.

The values we believe in

Be Optimistic

Can do all
Embrace ambiguity
Learn from failure

Perpetual optimism is a force multiplier.
- Colin Powell

The biggest emotion in creation is the bridge to optimism.
- Brian May

Empathize

Open
Respectful
Curious

The great gift of human beings is that we have the power of empathy.
- Meryl Streep

Empathy is about finding echoes of another person in yourself.
- Mohsin Hamid

Stories teach us empathy. They reveal to us ourselves in the skin of others.
- Justin Simien

Make others Successful

Respect
Passion
Big Challenges

My drive is other people's success.
- Kevin Hart

The success of each is dependent upon the success of the other.
- John D Rockefeller Jr.

Earn your success based on service to others, not at the expense of others.
- H. Jackson Brown Jr.

Integrity &
Honesty

Be Accountable
Team Spirit
Take Ownership

The high road is always respected. Honesty and integrity are always rewarded.
- Scott Hamilton

Honesty and integrity are absolutely essential for success in life - all areas of life. The really good news is that anyone can develop both honesty and integrity.
- Zig Ziglar

Wellbeing

Fun
Balance
Giving Back

It is vital that a company's culture shows a willingness to invest in employee wellbeing with no stigma or penalty attached to prioritising good health.
- Frans Van Houten

Executives must place a priority on wellbeing if they want to attract the right people, keep their best people, and drive their company's financial performance.
- Tom Rath

Some of our work

How might we make data better?

Our journey of enabling data governance transformation for leading global enterprises.

How might we make virtualisation and security scalable?

Transforming technology architecture for a virtualisation company.

How we used Journey maps to facilitate effective Business design

Over a period of 2 months, we interviewed potential customers individually and in groups to map their collective experience and helped design business models.

How we used UX research to enhance an e-commerce website's experience

User recruitment can be tough in India. See how we recruited users and used mixed methods to design a smooth e-commerce rental experience.

How might we enable a startup with design & technology expertise ?

For a startup moving fast and rapidly evolving is the key by enabling VertoFX on design and tech expertise. We helped them as partners in the product development process because they take ownership and deliver.

These are the ways you can engage with us

Ideate

Opportunity Assessment
Business Model Canvas
Value Proposition Design
Technology Assesement

Design

Research
Market Analysis
Interviews
Contextual Inquiry
Card Sorting
User Surveys
Competitor Study

Model
Ecosystems
User Goals
Personas
Scenarios
User Journeys
Benchmarks

Design
Actor Needs
User Goals
Info Architecture
IxD Spec
User Journeys
Product Features

Prototype
Low Fidelity
High Fidelity
Interactive
Data & AI
AR & VR

Test
Heuristics
Usability
A/B Testing
Beta Testing

Engineer

User Interface
Polymer
Android
Angular.js
React
IOS

Back End
Node.js
.Net Core
Microsoft .Net
Scala
Python

Devops
Chef Code Can
Docker
Kubernetes
Jenkins
Elastic

Data Store
Hadoop
MySQL
Amazon Redshift
Redis
Cassandra

Machine Learning
Amazon ML
Amazon Rekognition
TensorFlow
Amazon Lex
Amazon Macie

Brand

Strategy
Identity
Communications
Environment

Promote

SEO
SEM (Google Adwords)
Push Notifications
Email Marketing
Social Media Marketing
Blogs & Whitepapers

Analyze

Machine Learning
Data Science
Big Data Analytics
Data Lake

Growth

Usage Analytics
User Acquisition
User Activation
Adoption
Engagement
User Retention

Thoughts and Perspectives

Get smart with data protection

With information technology continuously evolving, our personal data is constantly on display and we are losing control over it, thereby opening ourselves to unnecessary intrusions, excessive exposure and cyber crimes...

By Paritosh Chhibber
Co-founder & CEO @ Locusnine

Best practices – AWS Lambda function

In this post we are going to go through the best practices while building an AWS Lambda function. In order to go through this blog you should know what is it and you should ideally have built at least a simple function around it so you have your bearings right...

By Sumit Maingi
Co-founder & CTO @ Locusnine

The journey of a Young Designer

When you ask children what their ambitions are, you'll often hear replies such as 'Astronaut', 'Firefighter', 'Policeman', and in my case - 'Fighter Jet Pilot'. Ask them the same question a month later and they'd have pivoted to 'Doctor', 'Teacher' and 'Cricketer'...

By Aaryaman Basu
UX Designer @ Locusnine

These companies enjoyed working with us

We initially engaged Locusnine for visual designs. Their deep expertise in user experience - asking the hard questions and relentlessly pursuing to get the right answers - was a pleasant surprise. In our journey since, they’ve shaped more than just our next gen product, often influencing our thinking and developing robust agile practices of working together. They actually live the processes they preach. Their attitude and skill set has left us delighted - always on time!

Bill Winkler, CTO Global IDs

Being a startup, we have needed to move fast and rapidly evolve - the locusnine team has been with us all the way. They truly understand what a scaling startup needs and have always felt like partners in the product development process because they take ownership and deliver.

Anthony Oduwole, Co-founder VertoFX Inc

We engaged Locusnine when we already had a part of our product built out, and like many startup stories needing to get a robust product out there within a tight deadline. They were able to successfully work with an existing setup and leverage it well. They planned and conducted field user research, quickly translated it into our production e-commerce site, conducted user tests, all the while maintaining and evangelising consciousness around key product metrics. We’re delighted with the results and so are our customers. We continue to work with Locusnine for future engagements and are happy to recommend them. All the best team Locusnine!

Jagminder Sehrawat, Co-founder A2zOnRent

We have been working with Locusnine for over a year now - the depth of their technical expertise, their passion for the work they do and their ability to quickly grasp a complex domain and deliver within challenging constraints is remarkable. They have the patience and perseverance needed in product teams that succeed. They are indeed a people first team and have been able to integrate well with our team members across levels. Great job guys, keep it up!

Vijender Yadav, CEO Accops

Life @ Locusnine

Flat hierarchy, Freedom in creativity, flexible work hours, flexible work location and fun with a tight-knit team are some things that define life @ Locusnine

Team

Our team of designers, engineers, thinkers, doers and more bring the creativity and freshness of a studio and the technological expertise of an engineering firm to deliver compelling, user-centric products.

Paritosh Chhibber

Globetrotter

A UX practitioner and mentor, he champions solutions that are a perfect intersection of design, psychology and business. He generates innovative ideas from thin air and excels at making things better.

CEO, 7+ yrs exp

Amol Hadkar

Weekend Cricketer

Creative at heart, his midas' touch turns even the most complex business needs into gold user interfaces. He's the seasoned hand behind Locusnine's visceral design magic.

Co-founder & COO, 14+ yrs exp

Sumit Maingi

Biking Junkie

A tech ninja, who gets his hands dirty when needed. Has rich experience driving large enterprise level applications from start to finish. His forte is his horizontally scalable skillset and nothing is impossible' attitude.

CTO, 14+ yrs exp

Kaustubh Patki

Perennial Humorist

Being a tenacious go-getter, he has worked across many verticals. From being a Developer, Architect, Project Manager to now being VP of Engineering, he has mastered them all. He is always up-to-date with the latest technology and is always ready for a new challenge.

VP of Engineering- 14+ yrs, exp

Rajesh Sharma

Gaming Evangelist

Having perfected the art of building RESTful APIs at scale years ago using both MEAN stack & C#, Rajesh set his eyes on conquering the UI world sprinkled with AWS cloud, with great success.

Full Stack Developer, 6+ yrs exp

Abhishek Shukla

Shutterbug

Obsessed with automation, Shukla has managed a 400 odd server deployment single handedly using languages like Python & powershell while building API’s and simple UI’s.

Full Stack Developer, 6+ yrs exp

Nitika Pandey

Wellbeing Yogi

Transforms complex systems and specifications into intuitive solutions with grace on a daily basis. She deftly handles creativity challenges with equal poise. Team's conscience keeping ethics champion.

Product Manager, 5+ yrs exp

Sandeep Pal

Masterchef Locusnine

Technologist turned designer, he loves to spend time with users to see the world from their eyes before delighting them with well tested designs. Guardian of UX and research.

Product Manager, 5+ yrs exp

Abhilekh Choudhary

Incurable Wanderlust

A keen observer, even the minutest of details are caught by his hawk eyes. His passion for quality software has him excelling at managing software delivery.

QA Architect, 8+ yrs exp

Saurabh Kamble

Baddy Smasher

A front-end guru who express his creativity masterfully through CSS, Saurabh also has extensive experience in backend tech including but not limited to MEAN stack, C# and Java.

Full Stack Developer, 8+ yrs exp

Aaryaman Basu

Indie Drummer

A UX Designer with a sharp eye for detail. Fondly known as the office encyclopedia, he brings a unique perspective to the table leaves us in awe of the knowledge he possesses. He is passionate about design thinking and is driven to create impactful experiences for users.

UX Designer, Fresh & Free of Bias

Ashish Ranjan

Bollywood Buff

An experienced UX Designer who is working towards the goal of combining technology and creativity. He has a demonstrated history of working in the information technology and services industry.

UX Designer, 2+ yrs exp

Jibran Shaikh

Metalhead

A Full-Stack Developer who is self-taught. Judge him by his work- no shortcuts please.

Full-Stack Developer, 2+ yrs exp

Krishna Khandagale

Funny Chap

A Full-Stack Engineer who excels in writing optimised code. He is a passionate coder who is well-versed in multiple languages and strives to make his deliverables reliable and easy to work with.

Software Developer, 5+ yrs, exp

Raman Sah

Petrolhead

A Software Consultant who is a JavaScript enthusiast. Petrol head since birth, he loves to travel and explore new places. He is an open source contributor who believes in bringing ideas to life through technology.

Software Consultant, 3+ yrs exp.

Rhea Arora

Puppy Enthusiast

She has dabbled in various fields like marketing, sales, business strategy, and recently, business analytics. A young mind set out to make an impact in the world, she is determined to work towards social causes.

Intern, Yet to graduate

Shradha Kutty

Food Connoisseur

She spearheads recruitment and ensures smooth sailing of their day-to-day tasks. She has developed her sense of responsibility by raising an enthusiastic and rather large 3 year old golden retriever.

Human Resources Manager, Fresh & Free of Bias

Tasneem Hadkar

Super Swimmer

A school teacher with an affinity for Sociology. She freelances as an Intern with Locusnine and has recently mastered the art of creating Ecosystem Maps. She enjoys swimming, traveling and cooking and is a wildlife enthusiast.

Sociologist

Tejal Shah

Pencil Sketcher

An empathetic designer inclined towards making tech easy by understanding user psychology. She enjoys skimming through tech blogs and autobiographies.

UX Designer

Jayesh Motwani

Sports Enthusiast

Eager to learn and try out new technologies, he is always on the lookout for opportunities to grow. Always up for adventure and extremely invested in international affairs.

QA Engineer, 1+ yrs exp